Learn Financial Literacy Through Tiktok!

Unlike other social media applications where users simply communicate with each other and share daily experiences, the format of Tiktok is quite different. On Tiktok, users have to upload videos that are less than 60 seconds long and this video-uploading culture is basically what makes up Tiktok.

Since Tiktok PC are so short, some Tiktok posts are actually so witty that they eventually become trending. Being “trending” essentially means that it becomes a widely discussed topic in the social media application and even across platforms; sometimes it becomes a “trending” subject around the world. In your personal Tiktok journey, you must be able to quickly identify trends and in-vogue topics to get more views.

On Tiktok, unlike Instagram or Facebook where videos are usually full length, the videos are short dances or skits. This is why when Tiktok posts about financial advice boomed, it was honestly quite astonishing. Using the hashtags “personalfinance”, “fintok”, “moneytok”, “financetok”, and “howtoinvest”, there are now literally millions of videos of Tiktok users that are giving financial advice to their fellow Tiktok users. The financial advice videos are refreshing in a sense that the content is new and really inspirational. The wide platform of Tiktok, where a variety of content can be shared, is a great opportunity to educate people especially the youth about various topics including financial literacy.

The financial advise trend is not just limited to basic money saving because you can also watch more complicated subjects like stock markets, retirement funds, and other kinds of investments. Apart from the usual hashtags, you can also look at “investors”, “stocks”, “financialliteracy”, “money”, “dividends”, and “edutok” if you are looking for more niche subject matters.

One notable channel, although there are many to choose from, is Mark Tilbury, a popular Tiktok user and CEO who has a whopping six million followers; became popular because of his easy financial advice. These are some hot topics among people and, you would be surprised, these are not largely discussed. The fact that a lot of people still rack up debt on their credit cards or are left in a pretty fragile situation after being sacked is proof of this. Mark Tilbury also seems trustworthy because, in a social media application that is geared for the youth, he is an outlier because of his age and perceived wisdom.

Another Tiktok user that made a name by giving financial advice is Humphrey Yang with the username humphreytalks who has 1.6 million followers. What makes Humphrey different from Mark Tilbury is that his content is more complex, addressing terminologies like the GameStop occurrence, taxation, limit orders, ETFs, stock prices, and other jargons that are largely unknown.

More than just a place to share your dance routines, Tiktok can also be an educational application that can actually give you legitimate information. For Tiktok, sharing of information is rather easy because the content is less than 60 seconds long.